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Discovery Intern (Business Development)

  • Application Deadline: 3/8/21
  • Company: MSU Burgess Institute for Entrepreneurship & Innovation
  • Location: East Lansing, Michigan

Role Description

The position is a paid, part time consulting position. The position is on a project-by-project basis, working with student startup companies and various MSU Burgess Institute for Entrepreneurship & Innovation initiatives.

  • Collect data on consumers, competitors and market place and consolidate information into actionable items, reports and presentations
  • Understand business objectives and design surveys to discover prospective customers’ preferences
  • Understand the entrepreneurship library resources
  • Compile and analyze statistical data using modern and traditional methods to collect them
  • Interpret data, formulate reports and make recommendations• Learn and teach the Business Model Canvas and Value Proposition Canvas
  • Work and consult one-on-one with clients
  • Provide competitive analysis on various companies’ market offerings, identify market trends, pricing/business models, sales and methods of operation
  • Evaluate program methodology and key data to ensure that data on the releases are accurate and the angle of the release is correct
  • Develop advertising/marketing plans
  • Strong social media campaign knowledge
  • Remain fully informed on market trends, other parties’ researches and implement best practices
  • Willing to take on additional administrative tasks when needed• Work events and promotional initiatives when needed
  • Financial statement knowledge a plus

Requirements

  • Market research analysis experience
  • Ability to interpret large amounts of data and to multi-task
  • Strong communication and presentation skills
  • Knowledge of statistical packages, databases and MS Office
  • Search engines, web analytics and business research tools acumen
  • Adequate knowledge of data collection methods (polls, focus groups, surveys etc.)
  • Strong analytical and critical thinking
  • Flexible schedule
  • Self starter and self manager

Successful applicants have to be in good academic standing and able to commit at least 15 hours per week toward the work effort.

Apply here
Categories: Careers